DAtum

EDA, Software and Business of technology
Greek, 'loxos: slanting. To displace or remove from its proper place
da·tums A point, line, or surface used as a reference


                        ... disruption results in new equilibria


Lead generation and definition

Great post by Susan Getgood about lead generation and definition.
I think this is the primary point of mud-slinging between sales and marketing. In addition to what Susan says, Brian Carroll writes brilliantly about a universal lead definition.
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